Escorts 2020 Vision
To build a society and then to build a company is what our co-founder instilled in the thinking and in the #DNA of Escorts. And it is this core thought that led to the businesses we incubated in the past and the businesses that we shall do for the future.
The 2020 vision for instance will capture end to end “crop solution products and services” for our farmers. This will help lower input costs, increase productivity and increase yield for our farmer (per acreage growth) and maximise return through agricultural equipment, implements at each stage to insure total productivity gain and experience of our farmers.
The 2020 product development that we have kicked off for all our businesses is a promise to delight all our customers both in India and in the international markets. This is an Escorts promise that these products will change your view, about farming and construction jobs of today. They will be an eye opener for all who will see these products (within two years) and will redefine the perspectives that we have of such products. Escorts has mandated one of the world’s most admired design company, to help realize these aspirations and get us to be the world’s best.
We are building similarly a blue print for our construction and other businesses that we do at Escorts, which will reflect work culture of 2020 in India and across the world.
These moves that we are taking at Escorts for the 2020 vision, is in the direction to help India get mechanised. And we are very fortunate to be serving the two most important segments of India’s growth, namely #agriculture and #infrastructure.
I write this blog today because we are starting an external and an internal campaign called the “One Move Campaign” which will state “One move can start a movement”. This is to flag off our 2020 vision for Escorts and for the Indian agricultural and construction growth opportunity.
Starting from tomorrow morning, for the next next two months, you will see large hoardings of these campaigns at the airports of #Delhi, #Kolkata, #Mumbai, #Hyderdabad and #Chennai.
Please join us in our journey of this inclusive growth. Let us all collaborate in making this into movement and thus spreading prosperity to all our citizens.
We take our first step today, and we invite you to be a part of this movement…